February 2011
16 posts
TGM at the SAG AWARDS
We’re big fans on ABC’s The Modern Family and were extra stoked when Jesse Tyler Ferguson chose to wear our Tuxman shoes for last night’s SAG Awards. Congrats to the entire cast on their win. 
Feb 1st
DEERHOOF at THE ECHOPLEX
Walked over to see Deerhoof play at the EchoPlex on Saturday night… and they were amazing. The hearing the new songs live was an awesome experience and Greg, their drummer, was completely mind blowing. We’re officially fans for life. We got the chance to talk to them a bit before the show and discovered that they’re fans of ours as well. We’ll try not to let it go to our heads… Check...
Feb 1st
January 2011
7 posts
GENERIC SURPLUS for Comme des Garçons SHIRT
Generic Surplus has teamed up with renowned Japanese fashion label Comme des Garçons  to debut a sleek, nautical inspired Spring 2011 collection in the Comme des Garçons’ SHIRT brand. Interspersing the sophisticated yet street-smart simplicity of the Generic Surplus sneaker with the avant-garde conceptualism that has kept Rei Kawakubo’s designs at the edge of fashion for over 40 years, the...
Jan 28th
1 note
GENERICSURPLUS.COM v2.0
It’s official: our new website is up and running. A lot of time and work went into this labor of love but you, our fans, are worth it. So please: browse, shop, and enjoy this site we built for you. Also, we’d like to extend a special thank you to Faizan Tariq for this beautiful shot of the Wingtip that he allowed us to use for the site. We first saw it on his blog and were blown away...
Jan 21st
GENERIC SURPLUS presents SPRING 2011
The first drop of our new Spring collection just arrived and let us  be the first to say it looks good. Really good. And that’s just seeing  the shoes in their boxes. Just imagine what they’ll look like on your  feet… Shop the collection here
Jan 20th
Jan 20th
4 YEAR ANNIVERSARY PROJECT
The journey started four years ago as Brandon Day and Kevin Carney traveled from Los Angeles to set up a studio in Milan. Over the course of the next six months they toured the entire country of Italy visiting tanneries, production facilities, and sole manufacturers to make their vision a reality. During their extensive travels they had the opportunity to immerse themselves in the food, wine and...
Jan 20th